Announcement

Collapse
No announcement yet.

Dotmailer ROI Tracking

Collapse
X
 
  • Filter
  • Time
  • Show
Clear All
new posts

    Dotmailer ROI Tracking

    Hi there,
    We have a client who has asked us to implement some ROI tracking for Dotmailer. Personally I haven't had much experience with this however it looks fairly straight forward. The part that I am unsure of is within the tracking it looks like there are ROI markers e.g. A record per each product

    Example..
    Code:
    <script type="text/javascript">
    _dmTrack("product", "Product name 1");
    _dmTrack("product", "Product name 2");
    _dmTrack("product", "Product name 3");
    _dmTrack("CheckOutAmount", "250");
    </script>
    Could anybody suggest how I could activate a ROI marker if the customer purchases multiple items. Any help or advice regarding this would be greatly appreciated.
    Regards.

    Lee Jackson
    Creative Director

    Centurius Design & Marketing
    Centurius Website
    Portfolio of Work
Working...
X