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Improving Google AdWord Quality Score

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    Improving Google AdWord Quality Score

    Hi

    We are running v7 business, We have changed over to one product per page. We are designing our ad campaign, but creating an ad group per product. We have some "keywords" with 10/10 some down to 2/10. The keywords are in the meta keyword which are also in the ad campaign. What else effect the quality score, we are keeping the keywords close to the product, no misspells etc. One we have 3/10 is for "cleansing bar" which the product description and also a keyword.
    Thanks for any help.
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