Google Ads Conversion Tracking

[stewartl]

Hi folks

Is there anyone that could take me through the process of setting up google ads conversion tracking on a step by step basis.(using non technical words)

Ive followed all the info i could find in Help and in the forum but to no avail, i just cant get it to work.

My website uses Worldpay to process payments, i,e when customers click Confirm Order they are taken to a seperate worldpay site to enter card details and make payment.

Thanks in advance for any help

Stewart

[brucet]

Hi Stewart.

Did you link your Google Ads and Google Analytics properties as described here?
https://support.google.com/google-ad...04341?hl=en-GB

Passing customers to a third party payment gateway and back can interrupt Google's tracking and prevent sales being attributed to the original referrer. We had to add a parameter to our PayPal integration to prevent that happening with PayPal, but I've not heard of a similar issue with Worldpay. Maybe there's someone here who uses Worldpay, who can shed light on that.