entering url in keywords

[juliageek]

Hello

I am trying out fasthost's traffic driver search engine optimisation for a couple of stores I have built for clients. One of their suggestions for keyword optimisation is that the last keyword be the url, eg:

www.villanovafood.com

That's fine, but when I type it into the keywords box on actinic, it always comes out in the source as:

www&#46villanovafood&#46com

It seems to have an effect on how the search engines pick it up - google reads it as www.villanovafood+com. I know no one will be searching for the url, but trafficdriver seems to think it is most important to end your keywords with the url.

How can I get the proper url in there? and why is it so important?

Thanks

www&#46villanovafood&#46com

[Mike Hughes]

google reads it as www.villanovafood+com.

Dumb question I'm sure, but how do you know that?

Mike

[juliageek]

Well, I entered the url as it should be, and google comes up with a useless page in development archived entry. I follow the link that says "Find web pages that contain the term villanovafood.com" and it comes up with "villanovafood.+com" that actually shows the live home page....

It really is beyond me...