Shopping Cart Abandonment

[raywood5]

Is there a way I can track or log the amount of people who add items to their cart but do not purchase? Or simply who many times items have added and I can compare to my actual purchases.

[BPJSURF]

Urchin reports tracks this very well. In order to implement the full ecommerce tracking you need the ecommerce reporting module. You have to modify the Actinic scripts with the [ELF] logging and reporting format. We have this set up and running well on a few sites running Actinic on plesk boxes. the best part about urchin is you get exceptional information about the behaviors of shoppers. As well you can track organic serach information in a simalar fashion to what many merchants are accustom unisng pay per click reporting.

Brian