Honest review needed for site

[roundman]

Hi guys

Just looking round and found this forum, i have had my site up and running for over a year now, all the items on it are done by me, over the time i have found new ways of doing things, but need to get people looking and in turn buying, i have looked into adword campaigns but have been put off by ultra high prices.
What i am looking for is an honest review of my site, and fresh ideas on how to get more traffic.

All that i have done on atinic is pretty much self taught, i have a very good friend who designed it for me but training was minimal, so it has been a challange.

Thanks

[Duncan Rounding]

Welcome to the forum Maurice.

A link to the site would help those such as myself who are not clairvoyants.

[guccij]

Is this your site Maurice www.roundstooldistribution.co.uk ?

If so, there's some visible code top left you might want to deal with.

I can't say I'm a fan of black, nor of the use of keywords as the page title. Are you really expecting people who are searching for a campsite to stop by your site and buy a drill?

Your best selling items are below the fold - few people would bother to scroll down that far I think. The WOB makes it nigh on impossible to read.

Anyway, if it's not your site, then just ignore everything in this response.

[RuralWeb]

Great Bargin I got yesterday- I bought a makita drill for £15 less than what that site is selling it for so all the prices look a bit expensive to me.

[Darren B]

whats this at the top of the page

<%@LANGUAGE="JAVASCRIPT" CODEPAGE="1252"%>

My 1st observastion is a lack of images, i am no designer but am learning about the need for images, people seem to like sites with lots. Your section links look Very Bland even if you made an image for the different voltages, makes it more eye catching IMHO

[Cheapprices4u]

hi quick one for me

the new product best sellers at the bottom the discription is HUGE gut it down

my humble opinion is only that my opinion

[Darren B]

HUGE gut it down

you takign the pee

[leehack]

Lack of decent images (product and navigation), no SPP, bad colour scheme. It looks like a site from 4-5 years ago really, not really in tune with where things are at and what you need to be doing as standard nowadays. Take 60 minutes to investigate the top sites in your marketplace, it really is that easy to find out where you should be and what you should be doing. Never do what you think looks good or what you think is right, investigate first and find out. If you don't, you can make some real clangers on your decisions, especially if you are out of tune with where we are currently.

[gabrielcrowe]

*sigh*

as per usual:
My eyes! The goggles, they do nothing.

start again, and sort out that header. Your server isnt asp, those directives wont process.

i'd rather look at about:blank.

was that too harsh?

[pinbrook]

Just looking round and found this forum, i have had my site up and running for over a year now,

how many visitors in the past 12 months, how many sales?

why is your page title

<title> rounds tools, power tools burnham on sea, online tool distribution, power tools online, holidays burnham on sea, caravan and camping sites burnham on sea, hand tools, safety workwear, scruffs dealers in the southwest, dewalt dealers burnham on sea, </title>

are you selling tools or are you a camp/caravan site?

[Darren B]

why is your page title are you selling tools or are you a camp/caravan site?

LMFAO - interesting keywords in a title

[fergusw]

Some pages also have

<title>.......
, restaurants in somerset, accomodation in somerset, holidays in someret, great deals online, friends of rounds 
....
</title>

Not particularly relevant either.

Also, is your site mirrored at http://www.roundstooldistribution.com/ or simply an alias? Duplicated sites and content is frowned upon by SE's like G.

[gabrielcrowe]

in short, if this site was deisgned by someone other than yourself, then you have the oppertunity to shout at them and demand your money back.

Sadly, if you made this yourself, then afford yourself the honour of website seppuku, and pull all the guts out of your site and try again.

no 'standard' actinic template will ever impress any forum regulars.

[pinbrook]

Just noticed your strapline

"Big or Small, we've got the right tool"

now why does that make me smile?

[roundman]

the site was made by a friend of mine, we wanted the colours to be different to every other site, the keywords i'm glad to say were not my idea, we was advised by a "website developer" who told me this would boost traffic to the site.
I have felt for a while that things have been missing or not right, which is why im glad i have found this site.
We only manage 50-60 visits a day, mostly unique, sales are ok but not where i want them to be at this stage, yes www.roundstooldistribution.com is linked to our main site .co.uk
I have lots more questions but will save them for later.
As said before ALL comments are considered good or bad as all go to help make my site better.