Having surrendered to complexities of web design and called in the professionals, I am now embarking on the optimisation of the site.
I have been advised to try and learn to do it myself and have dutifully pulled off Rural Webs free guide, googles seo guide and even watched Bamboos one hour long video ( but only the once). I have searched, and read as many posts as I could including the cinetodvd but to be honest, all I think I have managed to do is confuse myself even further.
The main cause of the confusion (I think) is the use of different names which differ from one source to another.So for am I right in thinking that the following:-
PAGE NAME= aka url name ie.www.abc.co.uk/acatalog/compression_ couplers.html.
The compression_couplers bit in the page name in actinic.
This is automatically created by actinic from product name
PAGE TITLE-aka Title tag-
This is where SEO steps in, I should use max 45 letters, relevant keywords first, relevant to products on page eg .It should be readable, and could be something like.. Compression Fittings-Couplers,Tees,Elbows . This will show up as the Blue Title in google searches.
oh and it needs to be unique.
META DESCRIPTION- Is this the blurb that shows up underneath on the google searches eg Order brass couplers today available in sizes 8mm-42mm. Or is this the Page description or is it the same thing?
META KEYWORDS- keywords relevant to the page.
IF, and it's a big if, all the above is correct, then what are H1 tags? and am I right in thinking that the description box in the sections and the full description box in the products also have a part to play in SEO.
Thanks if you have made it to the bottom of this post and any responses will be fantastic. Hopefully I can finally get my head around this!
cheers
Jenny
I have been advised to try and learn to do it myself and have dutifully pulled off Rural Webs free guide, googles seo guide and even watched Bamboos one hour long video ( but only the once). I have searched, and read as many posts as I could including the cinetodvd but to be honest, all I think I have managed to do is confuse myself even further.
The main cause of the confusion (I think) is the use of different names which differ from one source to another.So for am I right in thinking that the following:-
PAGE NAME= aka url name ie.www.abc.co.uk/acatalog/compression_ couplers.html.
The compression_couplers bit in the page name in actinic.
This is automatically created by actinic from product name
PAGE TITLE-aka Title tag-
This is where SEO steps in, I should use max 45 letters, relevant keywords first, relevant to products on page eg .It should be readable, and could be something like.. Compression Fittings-Couplers,Tees,Elbows . This will show up as the Blue Title in google searches.
oh and it needs to be unique.
META DESCRIPTION- Is this the blurb that shows up underneath on the google searches eg Order brass couplers today available in sizes 8mm-42mm. Or is this the Page description or is it the same thing?
META KEYWORDS- keywords relevant to the page.
IF, and it's a big if, all the above is correct, then what are H1 tags? and am I right in thinking that the description box in the sections and the full description box in the products also have a part to play in SEO.
Thanks if you have made it to the bottom of this post and any responses will be fantastic. Hopefully I can finally get my head around this!
cheers
Jenny
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