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    Plurals and Apostrophes

    Does google distinguish between plurals. ie should I have one subsection for baby t-shirts and one for baby t-shirt.

    What about apostrophes eg childrens pyjamas and children's pyjamas. I have both in Adwords and notice Children's pyjamas has more hits than childrens pyjamas. Maybe the pyjamas customers are all posh!

    Geraldine
    Stardust Funky Kids T-Shirts

    #2
    I think punctuation (and immediate characters after it) is ignored. In other words just the opposite of what you thought might be true. Maybe they're not so posh after all!

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      #3
      Always use plurals if possible - that way you get both spellings via organic searches.

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        #4
        should I have one subsection for baby t-shirts and one for baby t-shirt.
        overkill, don't forget that your paying visitors are real people who would get confused by a double listing. I've never had a purchase from a spider.

        You need to box clever with spiders whilst not rewriting your entire site to suit them and alienate real human visitors.

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          #5
          So as not to duplicate pages within the site I have done this:

          Take the section Elvis Baby section

          I have names each subsection
          Elvis baby T-Shirt (perhaps I should change this to Elvis Baby T-Shirts)
          Elvis Baby Clothes
          Elvis Baby Clothing

          etc regardless of what product is within the section. All meta page titles etc are built around the section name. Then I have modified my thumbnail layout not to diplay the subsection name. Instead I have inserted a appropriate name within the description.

          you can see this at

          http://www.stardustkids.co.uk/acatalog/Baby_Elvis.html

          So hopefully there is no duplication and confusion to the customer.

          What do you think. Am I mad!

          Geraldine
          Stardust Funky Kids T-Shirts

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