I product per section redesign question

[Buzby]

I have noticed other sites that have linked using some sort of product reference in the URl or via the CGI BIN. As far as I am aware these links will not be spidered.

I decided to link to the actual URL of the page, no reference or cgi so in theory this should get indexed.

Your image has the same layout as mine.

Kind regards

Jason

[jxm28788]

yes, I was just testing a direct URL and it seems to work just fine... now I just have to think of an easy way to do this for all my products!

[jont]

It seems that the effect of 1 prod per section is better for SEO

Not always - it depends on how much different and quantity of quality text you have against the product. I have seen low text description products on their own page take a battering from Google but having 3 or 4 similar products on the one page lifts it dramatically

[Luddite]

Not always - it depends on how much different and quantity of quality text you have against the product. I have seen low text description products on their own page take a battering from Google but having 3 or 4 similar products on the one page lifts it dramatically

Nothings ever straight forward is it!

[jont]

Life would be boring otherwise

[Luddite]

Time to focus

Ultimately I guess you have to set your website out in a way that works for your customers - I'm in danger of putting SEO before all else, and I guess that can be quite damaging too.

[wjcampbe]

I'm in danger of putting SEO before all else, and I guess that can be quite damaging too.

And that gets my vote for the most informed statement of the month.

SEO is (unfortunately) a necessary evil, no more than that. I guess we should be aiming at something like the 80/20 rule here 80% of website maintenance for the human visitor, 20% for SE.

[jont]

Too right Nick - its one thing getting people to the site it is another getting them to buy if a page is loaded with 1001 text links to sections and the content reads like it has been compiled by monkeys in Chinese and passed through an online translator - keywordtastic copy must read to humans as well as search engines as Bill points out

[fleetwood]

content reads like it has been compiled by monkeys in Chinese and passed through an online translator

Somewhere, someplace, in some seedy backstreet Chinese den, there is a group of monkeys who specialise in SEO who would love such a site!!

Martin

[jxm28788]

so with this single section/product idea, how do you use a button to get from the duplicate (minimal information) to the actual product? (ie. a 'more info' button)

Linking with text is easy enough, but I want to use a button that matches the add to cart button... anyone done this yet?

[Luddite]

so with this single section/product idea, how do you use a button to get from the duplicate (minimal information) to the actual product? (ie. a 'more info' button)

Linking with text is easy enough, but I want to use a button that matches the add to cart button... anyone done this yet?

Yes - thats exactly what i've just done - I havn't implemented through the whole site yet, but if you go to the first product on this page and click details, it takes you through to a new page. All other 'details' buttons on my site open pop-ups. As far as 'how do you do it' goes - i'd go back over this thread, and then ask again (if that sounds flippent - its not supposed to!). Happy to help where I can.

Edit: Having just read the next post by Jont - it looks like I may have misunderstood your post - sorry. Nick

[jont]

The whole point of a single product per section is not to use a cut down duplicate but to retain all the main info there on the 1 page.

To use a button back to the master product you could hardcode the image into a new Act_ProductLine template and use the code from the advanced user guide for linking to a product from anywhere on the web and instead of using a direct specified product reference use NETQUOTEVAR:PRODUCTREFERENCE in the link - that will then compile inside Actinic regardles of which product duplicate you are applying the new template to

[jxm28788]

The whole point of a single product per section is not to use a cut down duplicate but to retain all the main info there on the 1 page.

Oh, then I misunderstood the whole concept. I thought that the single product page should have full details, for max SEO keyword impact, and then the 'duplicate' would have less info per product, but plenty of info on the page because there are multiple products on that page...?

For a start, why would the customers ever go to the full details page if the full details were on the previous page? (unless they arrived at the page via search engine, but then if they went up a level it would look a bit odd)

[jont]

The single product per page is used to focus keywords to a specific product - so the page name, title, meta tags, product name and description etc are all rich in content and keywords.

The duplicate is the cut down version to be used in areas such as new arrivals, special offers etc - a simple listing which can link you through back to the main product should the user require more info.

Take a look at http://www.cakescookiesandcraftsshop..._Arrivals.html which works on a cut down duplicate that if the user needs more info links through to a single product per page layout

[jont]

I thought that the single product page should have full details, for max SEO keyword impact

Think you may have mis-read my post ... there is a NOT in there

"The whole point of a single product per section is not to use a cut down duplicate but to retain all the main info there on the 1 page."